Examples of executive bios
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5 Examples of Excellent LinkedIn Bios for CEOs
CEOs out there: What do customers find on the internet when they run a quick search for your name?
Chances are one of the first search results (if not the #1 result) is your LinkedIn profile. But are you sending the right message with your LinkedIn bio, or scaring customers — not to mention prospective hires, investors, and partners — away?
Whether you’re new to the platform or already have a profile, it’s important to make sure your LinkedIn presence is optimized and makes the best impression possible. In this piece, we examine some of the key elements your LinkedIn bio should include, along with some real-world examples of what excellent LinkedIn profiles look like.
How long should a LinkedIn bio be?
Currently, LinkedIn allows users to create bios — i.e., the “About” section of the profile, which is arguably the most important section (though other areas, like the Featured Section, Experience, and Education deserve attention, too) — using 2, characters, which roughly lands somewhere in the range of and words.
In our age of shrinking attention spans, great LinkedIn bios err on the side of brevity, hovering perhaps somewhere between and words (some CEOs do, however, go way shorter; Airbnb CEO Brian Chesky and Canva CEO Melan
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If you&#;re in the process of drafting your own executive bio, it is important to remember to make it as engaging as possible. Use third-person narration, describing yourself in a manner that makes your accomplishments come to life. Using short sentences and a narrative style, your executive bio should be as readable as possible.
To start your bio, consider your current career stage. Highlight your achievements, experiences, and knowledge as they relate to your current role. Make sure to use a concise and engaging opening statement to catch the attention of readers. You may be able to make this opener relatable and personal, while still remaining professional and formal. A bio should also include quantifiable details, like the amount of money you&#;ve earned and the number of people you&#;ve served.
Once you&#;ve narrowed down your objective, it&#;s time to craft your bio. Don&#;t try to be everything to everyone. Instead, be clear on your aim and narrow your story down to the core story that will attract your target audience.
The first thing is the introduction to the bio and is typically short. The meat of an executive bio sample is in the second to fourth paragraph. Here, the writer informs the reader of the person&#;s role and transitions to her work. In addition to
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How to Indite a Small Professional Bio
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